BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Human Service Forum - ECPv6.16.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.humanserviceforum.org
X-WR-CALDESC:Events for Human Service Forum
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240820T090000
DTEND;TZID=America/New_York:20240820T100000
DTSTAMP:20260520T011016
CREATED:20240716T141747Z
LAST-MODIFIED:20240802T155110Z
UID:10003168-1724144400-1724148000@www.humanserviceforum.org
SUMMARY:How to Use Free Tools to Boost Your Non-Profits’s Online Visibility
DESCRIPTION:Tuesday\, August 20th 9am -10am \nFree for HSF Members \nMost non-profit leaders agree that having a strong online presence is crucial for their organizations to engage with supporters\, attract donors\, and raise awareness for their cause. However\, challenges such as limited budgets\, broad target audiences\, and reliance on volunteers sometimes make marketing seem like an insurmountable mountain to climb.\nThis workshop is tailored to address these challenges and provide you with a practical framework and launchpad to help you leverage free tools to boost your non-profit’s visibility. \nWhat You’ll Learn\n\nKey Components of Online Visibility Understand the essential elements of a strong online presence\, including website optimization\, social media engagement\, search engine optimization\, and content marketing.\nTop Free Tools for Digital Marketing We will then go through some of the top free tools online to help you nail the above-mentioned components of online visibility.\nHow to ask the right questions No need to be confused by marketing jargon. We’ll talk about the main things you need to know when you’re bringing in someone to help with your digital marketing and how to ask the right questions so you can keep your finger on the pulse. (This year\, all non-profits in Western Mass can get volunteer help with their digital marketing at no cost through the Catchafire program so this is a great place to start).\n\nWhy Attend?\n\nGain valuable insights and practical tips from a digital marketing expert who has worked with many non-profits.\nGet clarity. Know what you need to focus on to get results.\nLearn how to find free tools\, leverage specials for non-profits\n\n \nPresenter: \nThe workshop will be presented by Fungai Tichawangana\, founder of Artist Dynamix\, a digital marketing agency based in Amherst MA. Fungai has built an impressive career at the intersection of journalism and digital marketing\, focusing on how creatives and non-profits can best leverage the power of the Internet. In 2015\, he was awarded a Nieman Fellowship at Harvard. Since moving to Western Massachusetts in 2018\, he has done work for The Community Foundation of Western MA\, The ArtsHub of Western MA\, and the WriteAngles Conference\, among others. \n  \n  \nThank you to our Training Sponsors \n \n  \n  \nHSF Annual Sponsors
URL:https://www.humanserviceforum.org/event/how-to-use-free-tools-to-boost-your-non-profitss-online-visibility/
LOCATION:Online Event\, MA\, United States
CATEGORIES:Community Calendar,HSF Event,HSF Member Event,Workshop
ATTACH;FMTTYPE=image/png:https://www.humanserviceforum.org/wp-content/uploads/2024/07/Copy-of-HSF-Event-Program-Image-Template-7.png
END:VEVENT
END:VCALENDAR